Football To ITV

 

It's not that I have anything against ITV or Channel 4, but I refuse to watch anything interrupted by adverts.

So the loss of football to ITV, is a blow to me. They'll ruin football coverage, just like they have Formula One. And Channel 4 have ruined horse racing and cricket. It's just that the chase for viewers and advertising mean a complete trivialisation of the reason why you watch the program. Look at that idiot McCririck.

On the other hand I always tend to listen to Five Live as the pictures created by Alan Green, Ian Dennis et al are better anyway. Five Live's Cheltenham coverage was superb and completely outshone Channel 4.

So perhaps it's all a good thing as in the long term we'll all be watching the sport we want on broadband. We might have to pay, but so what if we don't get the intruding and annoying adverts.